Experience

(2023-Present)FREELANCE

Interior designer, retail spaces and branding.

(2020-2023)MILLER & MARC

CHIEF CREATIVE OFFICER (2022-2023)

Design and execution of branding and interior design projects focused on retail. Alignment with OSD objectives through strategic and sustainable design.

  • Architectural Modeling, Render & Simulation.
  • Design and production of furniture & Visual Merchandising.
  • Image maintenance of physical stores.
  • Elaboration of quality reports. Budget control.
  • Team management.

 

CREATIVE & BRAND DIRECTOR (2020-2022)

Design, execution and supervision of Miller & Marc's image and communication. Responsible for branding and design of commercial spaces.

  • Architectural Modeling, Render & Simulation.
  • Design and production of furniture &
  • Visual Merchandising.
  • Brand re-styling. Identity design for the whole company and its guidelines.
  • Content guide design.
  • Development of content plan.
  • Creation of a brand center.
  • Creation of all management and design competencies for web communication and digital marketing of the brand.

(2014-2020)ECOALF, RECYCLED FABRICS S.L. TEXTILE COMPANY

EXECUTIVE ART DIRECTOR (2016-2020)

Design of stores and points of sale. Creation of digital and communication environments seeking to offer not only fashion, but architecture and design with a sustainable lifestyle aligned with the brand philosophy. Conceptualization, design and implementation of below the line brand experience, activation strategies in the street, multi-brand, department stores, own stores, events.

  • Architectural Modeling, Render & Simulation.
  • Visual merchandising design and production. Video & Photo Shooting.
  • Identity design for the entire company and its guidelines.
  • Content guide design.
  • Development of content plan.
  • Creation of a brand center.

HEAD GRAPHIC DESIGNER (2014-2016)

Direct collaboration with external and internal teams (innovation, sustainability, creative, communication, social media, marketing, photographers, web developers, architects...) in order to ensure that the brand image is properly executed.

  • Visual merchandising design and production. Web site design and maintenance.
  • Email Marketing design.
  • Creation of all competencies for the management and design of web communication and digital marketing.
  • Development of presentations and interactive materials to transform the value proposition.
  • Design of logos, icons and digital infographics.

(2013-2014)STUDENT COORDINATOR AND COMMUNITY MANAGER

ERRETRES The Strategic Design Company & TRAZOS

Thanks to the execution of this work I obtained a scholarship to study the Master of Communication and Strategic Design at the same school. My functions were to develop the online communication (RRSS, web), documentation of the master and assistance to teachers and students.

(2007-2013)TRAINEE ARCHITECT

While I was studying architecture and after achieving some basic knowledge, I started working as a trainee architect in different architecture studios in Granada and Madrid as well as in the town hall of a town of more than 10,000 inhabitants in the city of Granada.

CLAP DESIGN! (MADRID) MAY 2013 - MARCH 2014 (8 MONTHS)

Interior design, 3D modeling, drafting of project reports, processing of licenses.

HUÉTOR VEGA TOWN COUNCIL (GRANADA) JANUARY 2013 - APRIL 2013 (4 MONTHS)

Adaptations of PGOU, urban planning reports, visit to the fairgrounds and cemetery of Huétor Vega, digitalization of the planimetry of Carmen de S. Rafael, design of the new Plaza de la Nava in Huétor Vega.

ATHICA STUDIO (GRANADA) JULY 2007 - AUGUST 2009 (2 MONTHS)

Rehabilitation of housing in the old town of Granada, VPO projects, development of urban planning documentation and 3D design. Elaboration of infographics for the project of a Spa in the city of Granada.

(2008-2013)SCHOOL OF ARCHITECTURE OF GRANADA (ETSAG)

ELECTED MEMBER OF THE BOARD OF CENTER SCHOOL OF ARCHITECTURE OF GRANADA (ETSAG)

STUDENT SUBDIRECTION COORDINATION (ETSAG)

MEMBER OF THE HIGH SCHOOL COUNCIL (ETSAG)

FOUNDER AND ART DIRECTOR OF LOOKARK HIGH SCHOOL MAGAZINE (ETSAG)

Since the beginning of my studies I have been very involved in the management and administration of the school in everything related to students, so since 2008 I was part of the sub-direction of students, delegation of students of the ETSAG and ETSAG associations. Taking care of the organization of activities and serving as a liaison between institutional bodies and students. Also during this period I founded and directed with my colleagues of the school, the magazine of the students of Architecture of the School of Granada LOOKARK.

(2003-2011)

In addition, during my academic training period I worked simultaneously in hospitality and retail, jobs in direct contact with the public that have given me great skills to work in a team. JÄGERMEISTER (2010-2011) Commercial, EL CORTE INGLÉS GRANADA (2005-2006) Sales Assistant Fórmula Joven and CAFETERÍA VIRGINIA GRANADA (2003-2004) Waitress.

Training

2003 ACADEMIC YEARARCHITECTURE

UNIVERSITY OF GRANADA

Architecture, recycling, heritage rehabilitation and graphic expression.

COURSE 2009ARCHITECTURE

UNIVERSITY OF TRIESTE

University of Trieste

2013 - 2014MASTER

TRAZOS SCHOOL

ERRETRES THE STRATEGIC DESIGN COMPANY

Master's Degree in Communication and Strategic Design.

2019COURSE

FLUOR Lifestyle

Higher course in e-commerce, Marketing and Digital Product Design.

2019MINOR

EAE Business School

Minor in Agile methodology. SCRUM.

2019MASTER

EAE Business School

Master in Online Marketing and E-Commerce